I took the lead on the social media strategy for this account, and created a content calendar for Nadège for posts on Twitter and Facebook. Each week we posted encouraging Nadège's followers/subscribers to vote. 

At the end of the polls, they won the title 'Best Croissant' in Toronto. 

The next year, they continued using my plan, and won a SECOND time!

Every year, NOW Magazine features their Reader's Choice poll results, which is their 'Best Of' in the city. 

During my time at Knot PR (since rebranded The Knot Group), I helped one of my favourite clients Nadège Patisserie win 'Best Croissant'. The way it works is that once a day, you can vote for your favourite category until the poll closes. The one with the most public votes wins the category.